Hi, I'm Aja

Most of the work I do as an engineer isn’t just technical — it’s strategic thinking. Scoping what’s vague, deciding what to build and what not to, and communicating clearly throughout.

I learned that as a founder. Before I designed my first system, I built a fashion startup from zero to seven figures and onto the front page of the New York Times Style section. With real customers and real money on the line, that kind of judgment was non-negotiable.

Now I apply that same approach as an engineer — one who’s comfortable at the level of system design, data modeling, and cross-functional technical decisions. I’m at my best on problems that don’t have obvious answers yet — the kind that require building a mental model from scratch before you can build anything else.